David Beckham is considering ending his $4m deal with fizzy drinks firm Pepsi, and launching his own brand of bottled water.
Pepsi are said to be desperate to hold on to Beckham -- who has been the face of the company for more than 10 years -- and are currently in negotiations to persuade him to stay.
A source says, "David Beckham has had a fantastic relationship with Pepsi -- it's one of the longest running contracts in its history.
"But after 10 years he feels there are other things he could do. He is a global brand in himself and there is more scope for him to promote his own products. He has an idea for creating a range of healthy products, including water. That's something PepsiCo might develop with him.
"David is keen to go down the healthy route to keep in with his sporty image. And Pepsi is desperate to keep him. So who knows..."
Beckham, 33, already has lucrative deals with Police sunglasses, his own perfume range and is the current face & body of Emporio Armani Underwear.
David's spokesman said,"It is true that we are currently in negotiations to possibly extend the Pepsi relationship, which has lasted over ten years.
"There are no discussions at this stage with any other drinks companies."
Via showbizspy.com
David Beckham to Launch His Own Brand of Bottled Water
jueves, 26 de junio de 2008 Publicado por Shujel en 15:59 | Etiquetas: David Beckham
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